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david's Articles in Mortgage

  • Mortgage Direct Mail vs. Mortgage Cold Calling
    Marketing, marketing, marketing… That’s what it’s all about. Beyond general advertising to brand and create top of mind awareness about your mortgage business, the key to success is lead generation and follow-up. There are two ways of handling these leads: mortgage direct mail and mortgage cold calling. Both have their strengths and they can certainly be used together.
  • How to Choose a Mortgage Marketing Firm
    Choosing a mortgage marketing firm can sometimes be difficult when your not sure of what to look for. To help you out I have written some important strategy that will help you find the marketing firm that is right for you.

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